Case Study
Market assessment of the global metal casting industry
About the Client
- A pattern making and job foundries company.
- It provides products and services to the metal casting industry
- The client primarily caters to customers in Europe
Business Need
- As part of the company’s growth strategy, the client was looking at expanding its market presence outside Europe
- It wanted to understand the global metal casting industry, identify regions of high metal casting production and the key players in the global market
Approach and Methodology
- Analysed the metal casting market by studying the industry structure, historical performance and future demand forecast
- Identified the major trends, challenges and drivers, along with their impact
- Listed the top 10 metal casting countries by production Identified countries with rising demand for metal casting products
- And identified the top seven metal casting producers globally, along with their growth rate and their regional presence
Business Outcomes
- The client formulated their expansion strategy, prioritising the regions and the rank order, basis our study
- Aided the client in identifying key potential customers for its products
