Case Study
UK connected car market study
About the Client
The UK subsidiary of a Spanish multinational broadband and telecommunications provider with operations in Europe, Asia and South America.
Business Need
- The client wanted to understand the connected car technology landscape in the UK
- It was also interested in the aftermarket solution offered by incumbent telecom players
Approach and Methodology
- Studied the technology components and hardware architecture in the UK connected car market
- Analysed the connected car market size and growth rate, and identified the associated economic benefits
- Examined the trends, drivers, challenges, customer pain points, attitude and priorities
- Assessed the government investments in this space in the UK and the EU
- Analysed the value chain participants’ landscape in the UK connected car ecosystem, and compared it with the global landscape
- Finally, identified and examined the aftermarket solutions offered by various telecom players
Business Outcomes
- Helped the client to understand the interplay between different industries and the potential role of telecom
- Saved 500+ hours of the client’s in-house research and analytics team
