Case Study
Strategic Research on the UK Risk Advisory Market
Business need
A leading global audit and advisory firm
Business Objectives / Goals
- Develop a three year strategy and business plan for its Risk Advisory Practice in the UK
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Identify potential market opportunities in the country, and assess competitive positioning within the following service lines:
- Risk
- Performance
- Technology
- Finance
Approach and Methodology
- Conducted a detailed analysis of the market to analyse market trends, future outlook and market positioning
- Profiled key competitors under the categories in focus. The competitors included Big 4 firms, strategy firms and niche consulting firms
- Held detailed discussions with key decision makers in IT and Finance departments of more than 250 top ranking global organisations in order to validate the findings
Business outcomes
- Helped the client to better understand the market and enabled them to prioritise the level of various advisory services based on opportunities and size of potential addressable markets
