Case Study
Mapping the market for mental health-focused care homes in the UK for an SMB-focused PE firm
Market mapping | Investment opportunity assessment | Strip company profiles
Business need
- A UK-based private equity firm with a focus on Small & Medium businesses (SMBs) was keen to identify investment opportunities in the Autism Spectrum Disorder (ASD) care home market and therefore wanted to create a detailed market map.
- It was particularly focused on privately held entities located within the English and Welsh counties of the UK, that are not exclusively for seniors and that are catering to patients with ASD, mental health and other learning & physical disabilities.
To assess investment opportunities in the Autism Spectrum Disorder (ASD) market in the UK.
The client outlined two key reasons for selecting RocSearch:
- Our ability to rapidly deploy customised teams with the necessary skills.
- Our flexible client-centric engagement models.
Approach and Methodology
- As a first step, the market mapping study identified all the sources that comprehensively covered the ASD care home and mental healthcare landscape for England and Wales, including regulatory bodies, care home directories and UK-based associations.
We created a universe of nearly 5,000 care homes located in England and Wales, screening for relevant privately held, for-profit businesses that catered to ASD, mental health conditions and other learning & physical disabilities.
- Our PE consultants identified and profiled over 900 businesses that met the client’s criteria of business operations and patient segment.
- The strip profiles of the shortlisted care homes captured details of their service offerings, establishment type & size, patient segment, financial key performance indicators (KPIs), ownership, and other relevant parameters to give the client a detailed view of individual business opportunities across the entire market map.
Business outcomes
- An unprecedented view of the care home market in the UK, highlighting over 900 investment worthy opportunities and a potential bolt-on pipeline.
- Pockets of high concentration in specific geographic and business sub-segments of the market.
- A perspective on attractive consolidation opportunities.
Our detailed market map provided the client an unprecedented view of the care home market in the UK, highlighting over 900 investment worthy opportunities and a potential bolt-on pipeline.
