Business need

Client is a global oil and gas company, with primary focus on upstream operations

Business Objectives / Goals

  • Client wanted a one-stop solution to stay on top of the market and competitive activities on a real time basis
  • They were looking for a non-newsletter approach to get structured, comprehensive and continuous updates on the market and their peers

Approach and Methodology

  • We divided the client’s requirements into three parts – Industry, Company and Benchmarking – to capture insights across the oil & gas value chain, covering upstream, midstream and downstream operations
  • We developed a customised online CI platform to address the client’s key information needs and enable real-time decision making
  • The process was divided into five distinct stages:
    • Need assessment: Interviewed the client user group to understand their requirements and frequency of updates
    • Data collection: Identified relevant data sources to gather information
    • Insight generation: Applied quantitative and qualitative analysis frameworks to synthesise and analyse data
    • Visualisation and tool development
    • Maintained the tool for the client on an ongoing basis 

Business outcomes

  • 30% reduction in time needed for analysis, leveraging the custom-built dynamic interface
  • 35% time saving through automation, for gathering triggers
  • 28% cost savings by deploying cost-effective scalable solution
  • 27% increase in visibility on competitors using comprehensive on-going updates

—Related content

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