Case Study
Assisting a private equity firm build a strategic acquisition pipeline in the US IVF market
Physician Landscape Mapping | Target Market Analysis | Market Due Diligence
Business Need
- A European mid-market private equity firm needed to identify strategic acquisition opportunities in the rapidly growing US fertility treatments and in-vitro fertilisation (IVF) treatments market.
- It wanted to understand the landscape of Board-certified Reproductive Endocrinologists and Infertility (REI) specialists to inform their investment strategy in IVF clinics.
- To achieve this, the firm engaged RocSearch to assist it in identifying the distressed firms in the target geographies.
To map and analyze the US fertility treatment landscape to identify high-value acquisition targets among REI specialists.
The client outlined three key reasons for selecting RocSearch:
- Our deep expertise in the Healthcare sector
- Our long-standing relationship with the client and its portfolio companies
- Our excellence in providing sophisticated investment research and strategic advisory that directly enables deal execution
Approach and Methodology
- Our dedicated team of Investment Research Analysts developed a database of approximately 1,300 practicing REIs across the US. The credentials of each doctor were then verified with the American Society of Reproductive Medicine database. We captured detailed profiles including demographics, career progression, education, and geographic presence
RocSearch developed a comprehensive intelligence database profiling 1,300+ active REIs across career trajectories, credentials, and geographic preferences to identify optimal acquisition targets.
- After brainstorming with the client, we refined the focus of the study to REIs practicing in Assisted Reproductive Technologies (ART) clinics
- Thereafter, we created regional mapping of top ART providers and conducted an in-depth sentiment analysis of top 50 REIs within target clinic roups
- We analysed the adjacent market opportunities including FemTech, fertility drugs, and fertility benefit management. Further, we evaluated regulatory landscape and potential legislative impacts
- Finally, we tracked the investment flows and M&A activity in the fertility sector
Business Outcomes
- The client gained insights into market consolidation and a physician database to identify opportunities for geographic expansion.
- The study enabled the client to perform a data-driven evaluation of acquisition targets and identify untapped market opportunities.
- The client’s investment team used our output to survey patients and physicians, segmenting clinics based on recommendations, satisfaction, productivity, and their willingness to switch.
Our actionable market insights and physician intelligence enabled client’s data-driven acquisition strategy in the IVF sector.
