Case Study
Analysis of emerging opportunities in the near field communications (NFC) Market
About the Client
A leading European telecom operator
Business Need
- The company wanted RocSearch to analyse the potential growth opportunities in the NFC space
Approach and Methodology
- The team collected NFC-related technical, commercial and market data and insights from various sources
- An in-depth research of the global NFC market was conducted, covering the competitive landscape; industry-wide commercial deployments and use cases of NFC; and future trends in the NFC space
- The team also looked at the potential challenges in the NFC space and the strategies to overcome these
Business Outcomes
- This study helped the client gain an understanding of the potential opportunities and challenges in this space, in addition to helping them craft their market entry strategy